Jinikin Jeans Human Resource Analysis and Strategies Essay

Jinikin Jeans Human Resource Analysis and Strategies - Essay Example By Jinkin Jeans beginning to alter the way in which they approach the structures within the company, there will be the ability to create a different set of return with the company while moving toward increased growth within the corporation. Analysis of People Management The main problem with Jinkin Jeans is noted first through the outcome of the performance that is a part of the company. The human resource management which occurs in a business directly reflects how the external environment responds and what is required for improvement by those which are functioning within a corporation. To alter this, there is the need to analyze the performance of the external environment first then to link this back to the way in which the human resources are functioning within the company (Paul, 2003). For Jinkin Jeans, this is noted with the external performance. There is difficulty in keeping up with the latest trends and fast pace of fashion that is required for the environment. More important, there are continuous complaints from customers and the inability to deliver the right products to those who are interested in the jeans. These are causing for lower performance and for competitors to move ahead of the jean company. The problem links to the management of those working for the company, knowledge of the vision of the corporation and the way in which the different development of jeans is being handled, both in terms of outsourcing the jeans and within the main corporation. The problem which is associated with the human management in Jinkin Jeans is furthered by not having the right individuals toward the tasks as well as carrying a loss of vision toward the requirements with the business. For Jinkin Jeans to remain as a part of the competition there needs to be an approach of having the latest fashion trends, creating accuracy with all products offered and to ensure that there is mainstream developments from all employees. More important, the leaders and those developi ng the products need to have a competent understanding of the tasks to be carried forward within the corporation to expand the market. It is noted that there is a direct relationship between total quality management and operational performance. Total quality management consists of first understanding the vision and values of the company then expanding this into an understanding of the relationships which come from the supply chain to the products and to the external environment. The operations then need to begin reflecting the external environment by the right human resources and the implementation of different tasks per person (Samson, Terziovski, 1999). The third problem which is a part of Jinkin Jeans is based on the outsourcing and lack of staff that is linked to both the outsourcing and the external environment. Currently, there is no marketing manager that is in place. It is also noted that the two owners continue to micromanage the different products without looking at specif ic needs within the corporation. The values with outsourcing and the communication processes don’t have any trained individuals which are working for the corporation and are unable to provide relevant processes that are a part of the corporation. This is combined with a lack of understanding of where the human resource management should implement leadership skills and what the main focus

Big issue magazine Essay Example | Topics and Well Written Essays - 1000 words

Big issue magazine - Essay Example The organization behind the â€Å"big issue† magazine is divided into two parts, where there is the part that produces and sells the magazine to the street vendor network. The other part is a nonprofit foundation that helps the street vendors regains control of their lives (Oxfam, 2004). The magazines have transformed lives of many vendors who are in a position to feed and support their families. However, the sales of the magazines have subsided currently, due to the recession, which has affected advertising and general sales. Prior to recession, national and international donor funding are drying up. This paper will outline a brand-audit that should be performed to improve the image of the magazine and improve sales. How to upgrade the image and improve sales of the â€Å"big issue† magazine Image impacts a lot in a business especially when it comes to selling printed articles. This is the case because the appearance of a magazine determines its ability to attract cust omers in a distance. The â€Å"big issue† magazine falls in this category because image rebranding is needed to improve its old common appearance to a more appealing appearance (Rowell, 2012). The marketing managers should critically look into the image issue of the magazine as well as its contents. The new look of the magazine’s cover should be redesigned attractively is that it can stand out and â€Å"beat† the rest of the magazines. The customers should be able to notice and pick up the magazine instantly rather than flick through other magazines in search of the most interesting magazines. More so, the content in the magazine should be able to be captivating enough to keep the customers coming for more copies every day. In order to achieve this, the marketing team should consider on reflecting a shift to deeper and more political content because politics because politics has interesting contents that everyone yearn to know about. Hence, with these two achiev ements of rebranding the cover and contents of the magazines, customer’s will be change their usual perception towards the magazine by being attracted to it which eventually leads to more sales (Rowell, 2012). Customer service is a crucial aspect in any business and the big issue magazine should consider it in order to improve customer’s perception and increase sales. The vendors of the â€Å"big issue† magazine are homeless people and this has lead to situations where passersby insult and under grade them simply because of their status (Oxfam, 2004). The management of the â€Å"big issue† magazine should take another step of collaborating with numerous colleges within the city in order to offer these vendors with basic customer care skills. This will help them learn people body language and the telltale signs of aggression so as to help in confronting and solving possible disputes before they happen. The vendors will also learn how to be friendly and app roachable which in turn engages customers in conversation. This effort will improve vendor’s ability to attract customers and increase sales of the â€Å"big issue† magazine. Advertising is the basic boost of sales of any business because it reminds customers of their favorite product as well as informs them if there are any changes that their favorite product has undergone. In our case, the â€Å"big issue† advertisement could fall in the two categories of informing customers of the current